Macude - Management Curriculum for the Digital Era

To enhance its collaboration with other business schools, and to improve its own perspectives on technology, Stevens proposed and leads MaCuDE — Management Curriculum for the Digital Era — a global initiative aiming to answer the question of how educators can address the digital disruption in management education and adjust their academic programs to ensure their relevance in a world of continuous change. This collaborative effort involves faculty and deans at more than 100 business schools globally — among them, Northwestern (Kellogg), Pennsylvania (Wharton), Imperial College London, and IIM Bangalore — and enjoys the backing of AACSB International and generous support from PwC. The six core disciplines of MaCuDE are management, marketing, finance, accounting, information systems, strategy. Two other areas, analytics and cybersecurity, are horizontal disciplines whose assessments are being considered in terms of how they overlap and influence the six core areas. A final task force, on the future of learning and work, is looking at overarching questions related to new occupations, emerging technologies and skill development amid constant change. Led by Stevens, the work of the nine task forces includes a review of best academic practices (programs and delivery methods) that have been developed to address the changes due to the digital era, extensive surveys of executives to identify the new skills needed, and the formulation of curricula that aim to develop these skills. The results of MaCuDE are used to update our curricula. MaCuDE’s results and recommendations are regularly presented in AACSB conferences and are published on the MaCuDE website at macude.org.

SPOTLIGHT: Caryn Beck-Dudley
President and CEO, AACSB International

Stevens was first accredited by AACSB International in 2015, and wasted no time becoming a champion for digital transformation efforts. Dr. Beck-Dudley says she’s proud of her organization’s role in connecting Stevens with premier business schools to advance this effort. Stevens “is making tremendous progress on the rapid development of curricula to prepare students for a world where disruption and change have become the new normal,” she says. “Stevens’ role as facilitator and project lead on this important initiative will shape how business schools develop curricula — benefiting learners and employers now and into the future — and further demonstrating the value that business schools deliver to business.”