
Education
- Ph.D. (2024) New York University (Marketing)
- M.A. (2017) Columbia University (Quantitative Methods in Social Sciences)
- B.S. (2015) Ulsan National Institute of Science and Technology (Human Factors Engineering)
Research
Quantitative Marketing
Online/Mobile Consumer Behavior
Healthcare
Online/Mobile Consumer Behavior
Healthcare
Courses
BIA672 Marketing Analytics