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About University Relations

The Division of University Relations tells Stevens’ compelling story, promotes its brand and engages with key constituencies in an integrated and powerful way. The division encompasses central communications and marketing, and government, community and corporate relations. UR strategically integrates the university’s internal- and external-facing communications and aligns their work with the priorities of the Office of the President. 

Our Role

The Division of University Relations establishes a direction and offers support to the university’s academic and operational units in managing media, developing and executing marketing campaigns, fulfilling digital and print communication needs, engaging with government and corporate partners, fostering community outreach and organizing major events. 

From websites, social media and videography to stories, pitches, advertising and merchandise, we use a variety of tools and channels aimed at: 

  • Strengthening Stevens’ academic reputation of Stevens 

  • Bolstering the visibility of faculty thought leaders and the impact of their research 

  • Promoting compelling content that engages prospective undergraduate and graduate students and their families, alumni and friends, corporate and government stakeholders and community members  

 Our team of professionals supports the Stevens community and plays a pivotal role in realizing two key goals in the university’s Strategic Plan, Stevens 2032: Inspired by Humanity, Powered by Technology:™  

GOAL 5: PARTNERSHIPS – Forge and deepen strategic and enduring partnerships with industry, government and other educational institutions that advance the university’s mission and amplify the impact and reputation of the university.   

GOAL 9: REPUTATION – Expand the visibility of Stevens, its people and its achievements among key academic, enrollment, corporate and other constituencies. Promote Stevens’ successes, such that the university becomes widely known as a leader in education and research that is inspired by humanity and powered by technology.   

Our Structure  

Corporate, Government and Community Relations 

Marketing Operations 

Strategic Communications and Public Relations 

  • Public and Media Relations 

  • Social Media 

  • Storytelling and News 

  • Video Production 

Strategic Initiatives and Brand Management 

  • Branding Services 

  • Stevens Indicator 

Web and Digital Strategy 

University Relations Leadership

Beth McGrath Beth McGrath
Vice President for University Relations and Chief of Staff

Beth McGrath, Vice President for University Relations and Chief of Staff, is a Stevens veteran with more than 30 years of leadership experience in university administration and within the academic enterprise. As Vice President for University Relations, Beth leads the university’s communications and marketing efforts; represents Stevens’ interests with local, state, and federal governments; serves as the liaison with community members and organizations; and is tasked with building a university corporate relations program. As Chief of Staff to the President, Beth manages operations and special initiatives for the Office of the President and serves as an advisor to the President.

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Meet the University Relations Team