Determine
Effective Practices In Front End in Your Organization and rank
them against the Industry Expert Rated Benchmarks!!
SURVEY FOCUS: Front End of Innovation
How was Survey developed?
The survey was developed over a 1 year period by an industrial
and academic team using the New
Concept Development Model as
a construct for the survey.
The Industrial Team consisted of Heather Alderman (Industrial
Research Institute), Christina Bramante (Cabot), Scott Boyce
(Rohm and Haas), Robin Dvorak (Industrial Research Institute),
Cindi Hartz (Dow Corning), Kathy Herald-Marlowe (Marlowe &
Associates), Michael Incorvia (International Flavors & Fragrances),
Ken Lauer (Creative Problem Solving Group); Drew Kugler (Welch
Allyn), Rita Pilate (J&J Consumer), Lorette Pruden (Inventive
Strategies), Becky Seibert (Crompton), Jeff Stirrat (Ethicon)
and Brenda L. Tollett (Valvoline)
The Academic Team consisted of Peter Koen - Principal Investigator
(Stevens Institute of Technology and Director of Consortium
for Corporate Entrepreneurship - a research entity founded in
1988 whose primary focus is on improving the front end); Elko
Kleinschmidt Principal Investigator (McMasters University).
Pioneered with Robert Cooper Best Practices in the Stage Gate
Process and Portfolio Methodology; Dorothy Leonard Consultant
(Harvard) -Premier thought leader in the role of creativity
in business; and Eric Von Hippel Consultant (MIT) - Pioneer
in studying how breakthroughs actually occur.
Survey developed over one year
period using the New Concept Development Model by world class
industrial and academic team.
How
was this effort funded?
This effort is being funded through the Innovation and Organizational
Directorate of the National Science Foundation and the Consortium
for Corporate Entrepreneurship (www.ceconsortium.org) at Stevens
Institute of Technology
How Can I participate?
You can take the survey
in three easy steps:
Step
1. Fill out the Registration
Form for the survey.
Step 2. Download a copy of the survey in PDF or Word format.
Step 3. Complete the survey and return as indicated.
Survey will take no more than 45 minutes. A total of 5 survey
respondents: Senior Management or “C” level; R
& D Management; Marketing Management; plus 2 other people
at the project level who are knowledgeable in the front end.
Multiple responses are needed to assure reliable data from your
organization. All responses are kept confidential.
What
to expect after you fill out the survey?
1.
In order to gain access to the Probe
results, a username and password will be
e-mailed within 2 weeks after the receipt of five completed
survey responses.
2. Return to the front end web site with
your password and username and compare yourself to other
companies. Also receive a coupon which may be used to get
a $100 discount for each of the survey participants
at the Boston May 2005 IIR/PDMA Front End Conference.
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Get
Involved ?
This project is being carried out under the
auspices of the Process Effectiveness Network (PEN) and the
Research on Research Committee of the Industrial Research Institute
(IRI). Contact Robin Dvorak, Managing Director Programs, Industrial
Research Institute, Phone: 703 647-2587, E-mail: dvorak@iriinc.org,
for additional information.
